Hi! I'm Rhea
I design products grounded in research and built for scale. From user interviews to design systems, I thrive where empathy meets strategy, translating complexity into clarity.
Product Design and UX Research@ CliquePrize
UX Research, Secondary Research, UX Writing, Design System
Redesigned the marketing website to speak directly to small business owners, the product's core audience. Replaced vague messaging with clear value propositions, built a 15+ component design system, and led end-to-end product design from competitor research to high-fidelity execution, realigning the entire platform around its end user.
UX Research & Strategy @ Freetown Village
User Research, Business Strategy, Product Strategy, Interaction Design
Conducted research and product strategy to design a digital platform helping young Black Americans find cultural grounding through interactive storytelling. Conducted user research, validated concepts through usability testing with 92% recommendation rate, and developed a sustainable business model projecting profitability in 18 months.

Interaction design @Techguy
UIUX Design, User Research, Design System, Service Design, Information Architecture
Led the end-to-end product design and brand identity for a B2C tech startup, designing interfaces for customers, admins, and engineers. The work reduced navigation time by 20% and established a design system now used across 60+ locations, covering customer portal, admin dashboards, and engineer dashboard.
Playground
People I Work With Say

Rhea worked in the SETH Lab for a year and contributed to conducting deep qualitative research that supported a literature review on empathic design. Her ability to extract meaningful insights from complex sources and organize them clearly was impressive. Rhea showed steady dedication to improving her analytical skills, reading speed, and research workflow, and her growth over time was evident. She also demonstrated strong professional skills, communicating her progress clearly in weekly meetings, presenting her work effectively, and collaborating well with the team. Rhea is always eager to learn and contribute, such as adopting new skills, like 3D modeling. She will bring the same curiosity, discipline, and professionalism to future design roles.
Rhea worked in the SETH Lab for a year and contributed to conducting deep qualitative research that supported a literature review on empathic design. Her ability to extract meaningful insights from complex sources and organize them clearly was impressive. Rhea showed steady dedication to improving her analytical skills, reading speed, and research workflow, and her growth over time was evident. She also demonstrated strong professional skills, communicating her progress clearly in weekly meetings, presenting her work effectively, and collaborating well with the team. Rhea is always eager to learn and contribute, such as adopting new skills, like 3D modeling. She will bring the same curiosity, discipline, and professionalism to future design roles.


Interaction design @Techguy
UIUX Design, User Research, Design System, Service Design, Information Architecture
Led the end-to-end product design and brand identity for a B2C tech startup, designing interfaces for customers, admins, and engineers. The work reduced navigation time by 20% and established a design system now used across 60+ locations, covering customer portal, admin dashboards, and engineer dashboard.
UX Research & Strategy @ Freetown Village
User Research, Business Strategy, Product Strategy, Interaction Design
Conducted research and product strategy to design a digital platform helping young Black Americans find cultural grounding through interactive storytelling. Conducted user research, validated concepts through usability testing with 92% recommendation rate, and developed a sustainable business model projecting profitability in 18 months.
Redesigning the Marketing Site to Speak to Small Business Owners @CliquePrize
UX Research, Usability Testing, Qualitative Metrics, Design Recommendations
Led the redesign of Canvas’s quiz creation flow, streamlining setup for faculty through features like autosave, AI quiz generation, and progress indicators. The work reduced cognitive load, cut time on task by 62%, and lowered click count by 30%, creating a faster and more intuitive experience.


